Starting a family is one of the most exciting and challenging times of a person’s life. Due to deployments and frequent relocation, military parents-to-be often live far from their extended families and support systems. The Star-Spangled Babies program provides baby showers to expecting service members and their growing families, giving these new and expecting parents tips on early childhood education and a support system when loved ones are far away.
Operation Homefront depends on our corporate partners to make what we do possible, and CVS has been an especially important partner for our Star-Spangled Babies program. We recently got the chance to talk with Eileen Boone, the senior vice president of corporate social responsibility and philanthropy at CVS, and hear her thoughts on why it is important to support Operation Homefront and the military community.
Where does supporting the military community fall in CVS Health’s values as a company? Do you have many veterans employed by CVS or do you have certain military connections?
With millions of service members transitioning out of the military over the next few years, we’re committed to hiring veterans, current National Guard and Reserve members and military spouses across all parts of our business. We have approximately 150 stores that are within 20 miles of a military base, so it is important to us that our colleagues represent the communities that we serve. We’re also committed to supporting and hiring military spouses, which helps veterans better understand what opportunities are available to them when they leave the service.
At CVS Health, we have a long history of providing charitable support to a range of veteran-focused initiatives, including the National Guard, Fisher House, the USO and now, Operation Homefront. We’re also proud to offer a colleague resource group—called Valor—within CVS Health, which has nearly 500 active and retired military CVS colleagues.
What are some of the best ways to support the military? How can we give strength to military families?
Due to deployments and frequent relocation, we know that military families often live far from their extended families. This is especially hard for new and expecting parents and why CVS Health is proud to be the National Sponsor of the Star-Spangled Babies program that provides baby showers to service members and their growing families. Like many new parents, they have questions, concerns, and fears. Our partnership with Operation Homefront provides these new and expecting parents with early childhood education tips and a support system when loved ones are far away. This is one way that we support and give strength to military families.
How do you feel knowing that you are helping so many military families? How are military families important to the rest of the country?
It’s an honor to work for a company that is committed to supporting veterans and military families across the country and it’s great to see the impact we’ve been able to have. As part of our partnership with Operation Homefront, we’ve supported more than 100 new moms in Jacksonville and San Antonio, filled 800 baby bundles for families across the country and support troops through Operation Homefront’s Homes on the Homefront and Emergency Assistance programs.
Why did you choose to support Operation Homefront?
We were drawn to Operation Homefront’s commitment to our nation’s heroes and their mission to build strong, stable and secure military families so they can thrive in the communities they’ve worked so hard to protect. Their mission directly aligns with our company’s purpose of helping people on their path to better.
Operation Homefront has many great programs that are helping military members and their families. In addition to Star Spangled Babies, CVS Health is also proud to support Homes on the Homefront to provide military families with financial support for much-needed items like groceries, rent and heating bills. We understand the challenges that military families face as they transition to civilian life and are proud to support Operation Homefront’s efforts to minimize these struggles as much as possible.
With the help of generous partners like CVS, Operation Homefront is “Giving Strength” to thousands of military families in need this holiday season. Operation Homefront would like to thank CVS for its tremendous support of our mission to build strong, stable, and secure military families. Check out these pictures from the Star-Spangled Baby Showers in Jacksonville and San Antonio and see the impact our partnership is having on our military families.